Through an ongoing partnership with No Kid Hungry®, Lennys Subs, a better tasting sandwich franchise with more than 100 locations, raised $35,000 system-wide during the month of September, equating to approximately 350,000 meals for children in need. This total exceeded the initial goal set by the brand by $5,000 thanks to the generous support of the franchisee system and its customers. As part of the one-month campaign that ended October 2, Lennys Subs locations asked patrons to donate $1 each time they visited. Diners were recognized for their kind donation with a $2-off coupon for any club sandwich on their next visit.
“The fear of not having the next meal for your child is one no parent should have to struggle with and no one, especially children, should have to go to bed hungry,” said Kevin Martin, president and CEO for Lennys Subs. “Exceeding our goal in just the second year of partnering with No Kid Hungry shows us that communities nationwide understand the seriousness of this issue, and the potential we have to make a difference together for years to come.”
Martin also commended the work that No Kid Hungry has done this year nationwide, and mentioned that he is moved and proud to be part of the campaign’s life-changing impact.
“We know that hungry kids aren’t going to perform as well in school; they’re not going to succeed because they can’t focus,” Martin said. “Partnering with No Kid Hungry means we can be an active presence within our communities and effectively initiate a change so kids can focus on their future instead of on food.”
Every year, thousands of restaurants across the country come together to raise money and awareness for No Kid Hungry, spurring millions of customers to donate to the charity at the point of sale in stores, online and social-media sites, or by participating in local fundraising and cause-marketing events.
According to No Kid Hungry, nearly one in five American children struggles with hunger. But a $1 donation to the organization can help connect a child facing hunger with up to 10 meals*. Since 1984, Share Our Strength, which runs the No Kid Hungry campaign, has raised more than $447 million through corporate sponsorships, events and donations.
“Everyone has a role in helping end childhood hunger in America,” said Jill Davis, Senior Director, Corporate Partnerships, Share Our Strength. “It’s heartwarming to see the restaurant industry come together for our cause, and we are thrilled to have an iconic brand like Lennys Subs, who cares about giving back to their community, join us once again this year.”